For Better Fast-Food Sales, Get Your Buns on Social Media
If you own a franchise and you’re looking to boost sales, here’s an easy way to do it: Get your buns on social media. The Integrated Social Media Sales Impact study by Ogilvy PR and ChatThreads shows...
View Article4 Ways to Protect Your Franchise Brand
Regardless of the business you’re in, your brand is the smile on your face and the reassurance of your firm handshake; it is the cut of your jib and the shine on your shoes; it is a symbol of your...
View ArticleInside Franchising’s New Normal
The Great Recession is now more than three years past, yet it’s still dominating the franchise landscape. Financing remains the biggest issue facing both franchisees and franchisors, creating a “new...
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Chicken Franchise Gets Death Threats over TV Ads
When it comes to advertising, fast-food franchises like to push the envelope. But a South African chicken chain called Nando’s may have gone too far — to the point where its employees and customers are...
View ArticleThe Wrong Way to Franchise Success
With this being my first article on AllBusiness.com, I want to set the tone for our continuing dialogue. I will be honest with you on what I think is right and what I think is wrong about some of the...
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McDonald’s and KFC Deliver in China
We lie awake at night asking ourselves the big questions. Like, why do only pizza franchises deliver? Why not burger chains and fried chicken joints? The answer: Because we don’t live in China. If we...
View ArticleSucceeding Year-Round with a Seasonal Franchise
Whoever said that you have to work 9 to 5, five days a week, or only have two weeks of vacation per year? What about opening a business that only operates at certain times of the year, like selling...
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Franchise Outlook 2012: A Better Year in Store?
2011 wasn’t exactly a jolly year for the franchising industry. The number of franchises in the U.S. fell for the third year in a row, according to a new study by the International Franchise Association...
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What’s with Wendy’s New $16 Foie Gras Burger?
We’d never eat anything we couldn’t pronounce, least of all a $16 foie gras and truffle burger that Wendy’s is now hawking in Japan. The new burger is probably more of a publicity stunt than anything...
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Strange Burgers Invade the Fast Food Universe
It’s wacky burger week in the world of fast-food franchising. We recently told you about the $16 foie gras and truffle burger being sold by Wendy’s in Japan. Now comes word that a Belgian chain called...
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KFC Knockoff in China Slammed for Using President Obama’s Image
China has a rich history of ripping off fast-food concepts from the United States. Sometimes, the faux franchises are actually cute and funny, like Dairy Fairy, a Dairy Queen knockoff. But almost no...
View ArticleDo You Need a College Degree to Succeed as a Franchisee?
A bachelor’s degree is always a good thing to have. A master’s? Even better. But, when it comes to owning a franchise, does it really matter whether you have a college degree or not? “Having a college...
View Article7 Biggest Challenges to Growing a Franchise System
Entrepreneurs share many things in common. They’re risk takers, they aren’t lacking in ideas, and they dream big. They strive to conquer unknown territory via national – even global – expansion and...
View ArticleMcDonald’s Bans Mom over PlayPlace Bacteria Beef
The squeaky wheel gets the grease? Don’t tell that to Erin Carr-Jordan. The Arizona mother of four made some noise about the filthy conditions at McDonald’s play areas and quickly found herself barred...
View ArticleFranchising 101: The Basic Terms, Tips, and Facts You Need to Get Started
The franchise industry is overflowing with opportunities, but it can be an intimidating world to enter for those who are unfamiliar with the dynamic environment. Although we can’t cover everything...
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